Just days before the Opening Ceremony of the Rio 2016 Olympic Games, Samsung Electronics Co., Ltd., Worldwide Olympic Partner in the Wireless Communications Equipment, in collaboration with the International Olympic Committee (IOC) presented 12,500 Galaxy S7 edge Olympic Games Limited Edition mobile phones to athletes competing in the Rio 2016 Olympic Games.
The commemorative smartphones are meant to help Olympians enhance their experiences in Rio and communicate with friends and family around the world more conveniently.
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| Olympians from the Brazilian women’s water polo team receive their Samsung Galaxy S7 edge Olympic Games Limited Edition at the Samsung Galaxy Studio in the Rio 2016 Olympic Village in Rio de Janeiro, Brazil. |
Samsung began its Olympic Games involvement as a local sponsor of the Seoul 1988 Olympic Games. Beginning with the Nagano 1998 Olympic Winter Games, the company extended its commitment to the Olympic Movement as the Worldwide Olympic Partner in the Wireless Communications Equipment category, providing its proprietary wireless communications platform, called Wireless Olympic Works (WOW), and mobile devices.
These innovative mobile phone technologies provide the Olympic Family with real-time, user location-based information service, interactive communications, and Samsung Pay. Samsung hosts various Olympic campaigns to share the excitement of the Olympic Games with people around the world and enable everyone to participate in the Games through its innovative mobile technology. Samsung’s commitment as a Worldwide Olympic Partner continues through to Rio 2016, PyeongChang 2018, and Tokyo 2020.
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