New research finds Australians prioritise flexibility of hours over more pay

Monday, February 8, 2016

New research finds Australians prioritise flexibility of hours over more pay
Study also reveals that large number of workers intend to outsource their chores to maximise free time in 2016
 Australian workers are aspiring to maximise their free time in 2016 by outsourcing household chores and opting for flexibility of work hours over increased pay. 
Airtasker’s third Future of Work study reveal that up to 38 per cent of Australians intend to outsource their chores to free up time in 2016. As a benchmark, around 30 per cent of Australians currently employ others to complete their housework.
Meanwhile, for the first time in the study series, the majority of workers (38 per cent) indicated that flexibility was more important to them than pay when looking for work. 
The study serves as the first key piece of research tying together several workplace trends hinted at in 2015.  Last year it was revealed that Sydney barrister Bridie Nolan spends up to $6500 a week outsourcing chores. 
Meanwhile, tales of incredibly flexible work situations are also becoming increasingly common. KPMG management consultant Katie Drover reduced her workload down to four days a week in order to DJ on weekends.
The findings comes as part of Airtasker and Pureprofile’s third Future of Work study, which surveyed representative sample of 1002 Australians on work and life trends.
“The figures note a distinct shift in the mindset of the Australian worker. The idea of attaining a work-life balance is no longer about the amount of hours worked,” Airtasker CEO Tim Fung said. 
“It’s is now all about getting the most out of your free time, and maximising your earning potential by working smarter.”

“Now that Australian workers can earn a sizeable, reliable income whilst maintaining a flexible lifestyle by working on sharing economy platforms, traditional employers will need to think about  how they create an equally enticing work environment.

“Meanwhile, Aussie consumers are learning that they can get even more done by outsourcing their chores to locals in their neighbourhood - they’re creating free time whilst getting more done.” 

The study also revealed: 
  • Approximately 40 per cent of those surveyed indicated they would be looking for a new job in 2016, while around 80 per cent of people want to supplement their regular income in 2016.   
  • Around 81.5 per cent agree that the the traditional employment model of the 9-5 office job is inflexible for workers in 2016 and into the future. Only 76.4 per cent agreed with this statement in 2015.
  • Of those that intend to outsource chores, the majority (52 per cent) said they would rid themselves of five hours or less of housework per week. Up to 8 per cent indicated they would outsource over 20 hours worth of chores. 
  • Almost half (49.2 per cent) indicated that they are aware of Australia’s growing sharing economy movement. The figure represents a 4.4 per cent jump in awareness since the last Sharing Economy monitor in June 2015. 
  • An increase in the number of Australians who have used a sharing economy service or app to earn extra income. This rose from 4.1 per cent in 2015 to 6.1 per cent in 2016.
To explore the data further, please visit Airtasker's Future of Work page.
Airtasker's third Future of Work study was conducted by local research firm PureProfile. It was measured via an online survey of a representative sample of 1002 Australians.
Case studies

Contacts can be provided on request
Jen Peace, 39, Manly
"I work in advertising and with two children to look after, I have very little time to complete personal tasks."
"I got on Airtasker and paid a small amount. Everything I’d been waiting for five years to get done was done in five days! I used Airtasker mostly for DYI stuff, like gardening, removing metal bars, painting and fixing doors.”
“It doesn’t surprise me that more and more people are outsourcing as they have to work longer hours to maintain their salaries. What does surprise me is that people are still looking for cleaners through the Yellow Pages!"
Jianitsa Damaris, 54, Guildford
"I couldn’t find a part time job that was flexible enough to see my daughter has five children and I like to be available for when she needs extra help.”

"I do mostly cleaning, which is plentiful, as well as standing in queues, transporting pets and people, washing cars and picking up laundry. It’s maybe six to ten hours per week and that’s keeping it low key.”
Lauren Ellingham, 36, Bondi Junction
"I run a silent disco business called Silent Disco King. People can hire us at their homes or clubs. We also hire out to art exhibitions - it’s expanded into a lot of different things."

“I heard about Airtasker at a talk on the topic of how to save time. I’ve used it for cleaning at home and for my business, for creating logos, converting PDFs into JPEGs and stuff like that. You post something on Airtasker and 9/10 times someone can do it - and they can do it much better than me.”
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