LG Will Find The World’s Fastest Texter’s

Sydney, Australia, 12 January 2010 - LG Electronics (LG), a global leader and technology innovator in consumer electronics, today announced Team Australia will be heading to New York to battle it out against the rest of the world in the ultimate texting (SMS) competition - the LG Mobile World Cup. The winning team will receive $100,000 USD, a trophy and the title of The World’s Fastest Texter’s.

In a final twist of the competition Jian Li, who was crowned Australia’s fastest texter in the LG National Texting Championship last year, will be joined by Paige Gallagher, who was a runner up in the Australian championship. In accordance to the rules of the competition, Jian will compete using a mobile phone with a QWERTY keypad, whilst Paige will compete using an alphanumeric phone.

“As a leader in mobile communications, LG strives to provide the latest in mobile phone technology. LG’s QWERTY and alphanumeric devices make keeping in touch with friends and family a fast and convenient experience when texting, emailing or using social networking sites,” said Nathan Dunn, General Manager, Mobile Communications, LG Electronics Australia. “We are very excited that Jian and Paige will be representing Australia in the LG Mobile World Cup, and wish them the very best of luck.”

The Grand Final will be held on 14th January 2010 at the impressive Gotham Hall in Manhattan. To win the competition, Team Australia will have to prove their texting prowess against Argentina, Brazil, Canada, Indonesia, Mexico, Portugal, Russia, South Africa, South Korea, Spain and the USA. Each country will compete in three rounds, each comprising of five different challenges based around texting.

Jian Li has been practising hard in the lead-up to the Grand Final. “I’m very excited, I can’t wait to go to New York! I’m a bit nervous too,” she said. “I used an LG Xenon GR500F QWERTY phone in the Australian championship, which helped me to text even faster and was really easy to use. Hopefully I can beat my best time so far in New York!”

The official competition phones include the LG GW520 (QWERTY) and the New Chocolate Slide (alphanumeric). Featuring a slide-out QWERTY keyboard, the GW520 ensures fast and accurate texting. The GW520 also features a 3-megapixel camera and direct access to social networking sites. The sleek and seamless New Chocolate Slide mobile phone features a sliding alphanumeric keypad for easy mobility, as well as a 5-megapixel camera with Text Scan function and Widget Hotkey.

As this is the first time Australia has entered the LG Mobile World Cup, the team will certainly be up against some tough competition. Judging by their performance so far, Jian and Paige are more than ready to take up the challenge.

To show your support, visit the team at www.facebook.com/pages/LG-Australia-National-Texting-Championship/150859124028?ref=ts or http://twitter.com/LGtxtchamp.